تاثیر ارتباطات سیاسی بر مسئولیت‌پذیری اجتماعی شرکت با تاکید بر رقابت بازار محصول

نوع مقاله : مقاله پژوهشی

نویسندگان

1 دانشیار گروه حسابداری، واحد تبریز، دانشگاه آزاد اسلامی، تبریز، ایران

2 دانشجوی دکتری حسابداری، واحد مرند، دانشگاه آزاد اسلامی، مرند، ایران

3 کارشناسی ارشد مدیریت مالی، دانشکدۀ مدیریت و حسابداری دانشگاه آزاد بناب، بناب،ایران

چکیده

مداخله دولت و حضور اشخاص سیاسی در هیات مدیره، می‌تواند تصمیم‌گیری شرکت و مسیر کسب‌و‌کار را متاثر سازد. بازار سهام باید کارایی اطلاعاتی را نمایان کند، بنابراین بایستی هر‌گونه ارزش ارتباطات سیاسی را در صورت وجود، بازتاب دهد. از این رو، هدف پژوهش حاضر بررسی تاثیر ارتباطات سیاسی بر مسئولیت‌پذیری اجتماعی شرکت با تاکید بر میزان رقابت در بازار محصول می‌باشد. در این راستا، تعداد 60 شرکت برای دوره زمانی 1395-1390 انتخاب شده است. برای اندازه‌گیری مسئولیت‌پذیری اجتماعی از رتبه‌بندی مؤسسه پژوهشی کیندر، لیدنبرگ و دومینی استفاده شده است. هم‌چنین، فرضیه‌های پژوهش با استفاده از الگوی داده‌های ترکیبی آزمون شده است. نتایج نشان داد که افزایش ارتباطات سیاسی موجب افزایش تعهدات اجتماعی می‌شود و مدیران تمایل بیشتری به پاسخگویی دارند. همچنین شرکت‌ها با توجه به رقابت بازار محصول به دو گروه تقسیم شدند و نتایج نشان داد که تاثیر ارتباطات سیاسی بر مسئولیت‌پذیری اجتماعی برای شرکت‌هایی که محصولات آن‌ها در بازارهای رقابتی‌تر به فروش می‌رسد، مثبت است در حالی که چنین تاثیری برای شرکت های با رقابت بازار محصول پایین برقرار نیست. رقابت بیشتر عاملی موثر در افزایش مسئولیت پذیری اجتماعی است.

کلیدواژه‌ها


عنوان مقاله [English]

Political Connection and Corporate Social Responsibility: Product Market Competition

نویسندگان [English]

  • rasoul baradaran hassanzadeh 1
  • eisa abyazi 2
  • ramin namvar 3
1 Associate Prof., Dep. of Accounting, tabriz Branch, Islamic Azad University, tabriz , Iran
2 Ph.D. Student, Department of Accounting, marand Branch, Islamic Azad University, marand , Iran
3 MSc in Financial Management, Islamic Azad University, benab , benab , Iran
چکیده [English]

Government and politicians intervention in boards of directors' decision making may affect firms' business trajectory. A stock market should display informational efficiency and, therefore, should appropriately reflect the value of political connections, if any. This study is aimed to investigate the effect of political connections on corporate social responsibility, focusing on product market competition. The sample consists of 60 firms for the period from 2011 to 2016.. In order to measure social responsibility, Kinder, Lydenberg, & Domini Research Institution ranking is used. Also, research hypotheses are tested using a panel data model. The results show that any increases in political connection increases social commitment and accountability of managers. Firms are also divided into two groups according to the product market competition, and the results show that political connection has a positive impact on social responsibility in firms with high product market competition, however this is not so for firms with low market competition. Increasing competition is effective in increase of social responsibility.

کلیدواژه‌ها [English]

  • Political Connection
  • Social Responsibility
  • Product Market Competition
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